Product Marketing Manager

Site latitudesh Latitude.sh

Latitude.sh global computing platform was launched in 2019, enabling businesses to programmatically deploy single-tenant Bare Metal instances in different parts of the world.We are a team of passionate individuals about hardware, software, and network infrastructure looking to build the fastest, easiest-to-use, developer-centric single-tenant Cloud infrastructure. If you share this passion, join our growing team of talented people and help build the future of the Internet.

Summary

Their main task is to integrate our products into the market by acting as a connection between our Sales, Finance, and Engineering teams. They will execute our vision and product strategy, focusing on driving growth to Latitude.sh. 

Key Responsibilities
  • Product Strategy and Positioning – design the short and long-term strategy to increase awareness and accelerate product adoption. 
  • Market validation and requirements for development opportunities.
  • Development and delivery of value proposals – Development of attractive and impactful feasible concepts, clearly distinguishable from other ideas.
  • Appropriate messages and positioning – Ensure that messages and positioning for products and portfolios are suitable and customized to meet the necessary content modalities, channels, and internal/external audience categories.
  • Market sizing support – Simplify product analysis and sizing of potential markets across sectors and customer segments to identify opportunities of significant value.
  • Competitive analysis – Conduct thorough market and competition research, providing valuable insights to aid in developing strategies, product positioning, market entry decisions, and assessments.
  • Clear and actionable GTM plans – Responsible for projects related to the commercial strategy of Go to Market, segmentation, and clusterization of customers, level of service provided, and customer access channels to the company.
  • Discover innovative methods to broaden our reach into diverse markets, regions, and customer demographics. Develop successful sales strategies to capitalize on these prospects by assessing market potential, strategizing market entry, outlining distribution agreements, establishing pricing, and devising a go-to-market strategy.
  • Collaborate with partners in the creation process to develop promotional materials for products showcased at fairs and events.
As part of your responsibilities, you will work closely with technical and sales teams to effectively communicate our product’s key features and benefits. Your goal will be to address customer challenges and provide them with a range of deployment options.

Skills and qualifications

  • Over 5 to 10 years of experience in technology or marketing product management in a B2B environment;
  • Well-developed understanding of Cloud and Enterprise Computer & Storage needs; ability to quickly learn new technologies;
  • History of execution of launches and dimensioning of complex and multichannel products;
  • Familiarity with the technology sales cycle and deep knowledge of deploying marketing communication strategies to generate MQLs and accelerate sales opportunities;
  • Possess a proactive and optimistic demeanor, capable of effectively managing and prioritizing multiple projects simultaneously;
  • A B2 or C1 level of English proficiency is required.

Must have

  • Experience in SaaS companies
  • Bachelor’s degree in business management

We offer

  • Flexible work hours;
  • Competitive compensation (Legal Person contract – « PJ »)
  • Annual Bonus based on company and team performance;
  • Opportunities for professional growth and development;
  • The chance to work in a fast-paced, innovative environment with a dedicated team.

Pour postuler à cette offre d’emploi veuillez visiter jobs.latitude.sh.